Project Overview & Challenge
Design and development of a modern digital platform for Hinel d.o.o., a company specialized in electrical engineering and complex installation works.
With over 25 years of experience and more than 320 successfully completed projects, Hinel d.o.o. needed a refreshed online presence. The primary challenge was converting a rich engineering background into a clean, modern, and accessible website that effectively showcases specialized B2B services such as transformer stations, distribution cabinets, and system design.
Tailored Solution & Technological Approach
Our expert team approached the solution through a detailed analysis of the electrical engineering industry and the specific requirements of B2B clients.
- Custom UI/UX design: Crafted a sleek visual identity reflecting precision, reliability, and engineering excellence.
- Information architecture optimization: Restructured service offerings and company credentials for intuitive navigation and quick access to technical details.
- Technical SEO foundation: Developed a fast, search-engine-friendly platform built to rank for key engineering search terms.
Key Features
- Comprehensive service showcase: Structured display of end-to-end electrical services from design to commissioning.
- Dynamic project portfolio: Dedicated reference section highlighting landmark industrial and commercial implementations.
- B2B inquiry stream: Streamlined contact interface engineered to convert technical website visitors into qualified business inquiries.
Delivered Results
The new website successfully reinforces Hinel d.o.o. as a top-tier provider of electrical engineering solutions. The streamlined navigation and modern visual presentation have elevated brand authority and increased direct business leads.
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Visual Direction & Moodboard
Visual identity outline with color palette and tech-tailored typography.
Structure & Wireframe
Complete layout and prototype of core pages focusing on easy search and UX.
Live UI Interface
+140%
Visitor Conversion
Final UI Interface
Implementation of final design with smooth transitions and dark mode support.
Mobile UI/UX
Full adaptation of look and functionality across all mobile devices and tablets.